On Tuesday Act-On formally announced the expansion of its cloud infrastructure in Canada.
Specifically, Act-On will launch its Canadian data centre later this month to address the growing data compliance needs of Canadian organizations. As Canada’s leading Act-On partner, we’ve heard first hand the concerns Canadian marketers have over their data and end-users privacy. With this announcement, it’s clear Act-On are committed to meeting enterprise data standards as part of their best-in-class growth marketing platform.
This week’s news puts Act-On in a small class of digital marketing providers (and even smaller class of marketing automation vendors) who have localized data centres across Canada, United States, and Europe.
“Organizations across Canada continue to invest heavily in digital marketing solutions to power next-generation experiences for their audiences. Ensuring these investments meet Canadian data and privacy standards is a unique differentiator. This expansion demonstrates Act-On’s growing Canadian presence and commitment to providing best-of-breed marketing technology for Canadian businesses.”
– Michael Turcsanyi, CEO at Goose Digital
To learn more about how this might impact your marketing technology stack, please contact us today.
