Salesforce CRM Services

Activate Salesforce for Marketing Performance and Revenue Insights

We Don’t Just “Implement” Salesforce—We Activate It for Marketing and ROI

Salesforce is the world’s most powerful CRM, but it requires precise setup and intelligent alignment to be truly effective for marketing and revenue teams. At Goose Digital, we specialize in helping organizations unlock Salesforce’s value—not as a CRM integrator, but as a marketing and revenue operations partner.

We ensure Salesforce is structured to support marketing automation platforms, lead scoring models, and campaign attribution frameworks — so you can drive and measure the full impact of your programs.

“We don’t code Salesforce—we configure it to drive marketing performance.”

What We Help With

Our Salesforce CRM services are purpose-built for marketing and revenue operations leaders:

CRM & Marketing Automation Integration

Seamless sync with Marketing Cloud, Pardot (Account Engagement), Act-On, HubSpot, or other MAPs.

Field & Object Strategy for Automation

Lead scores, lifecycle stages, campaign status fields, segmentation flags—configured to power nurture and funnel logic.

Campaign Influence & Attribution Setup

Track which campaigns generate pipeline and revenue, with custom attribution models linked to Opportunities.

Segmentation & List Logic

Use Salesforce data to build smarter marketing audiences with consistent criteria across platforms.

Lead, Contact, Account & Opportunity Configuration

Best practices for custom fields, stage naming, campaign linkage, and ownership routing—aligned with GTM goals.

Top use cases

Use Cases We Power in Salesforce

We enable the CRM foundation for modern marketing and RevOps:

Connecting Marketing Cloud or Pardot to Salesforce
Enabling account-based marketing (ABM) tracking
Building campaign hierarchy and structure
Mapping custom lead scoring to Salesforce fields
Lifecycle progression from Lead to MQL to Opportunity
Tracking original source and campaign impact
Syncing dynamic segmentation lists for automation
Configuring dashboards for sales-marketing alignment

Video overview

Watch: How Goose Activates Salesforce for Revenue Teams

Learn how we align Salesforce CRM with marketing automation to create unified, actionable funnel insights.

Why Goose Digital?

As a Salesforce Silver Partner and Intelligent Marketing agency, we know what marketing and revenue teams need from Salesforce—not just how to configure it.